Magnite Live Scheduler Boosts Scripps Sports CPMs 44%
Magnite’s Live Scheduler turns Scripps women’s sports into forecastable, high-CPM programmatic inventory—see 44% revenue uplift, 87%…
CTV Yield Crisis: How Mediation & Metadata Boost CPMs 2.4x
CTV CPMs falling despite record eyeballs? Learn the 90-day mediation + segmentation playbook that turns oversupply into 2.4× higher CPMs and…