$166B Ad Paradox: Rebuild Your Stack for Profit
Latin America’s $166B ad boom is killing publisher margins—learn how a rebuilt, cookieless stack claws back 15-25% lost revenue.
Magnite Live Scheduler Boosts Scripps Sports CPMs 44%
Magnite’s Live Scheduler turns Scripps women’s sports into forecastable, high-CPM programmatic inventory—see 44% revenue uplift, 87%…
PubMatic Fee Transparency Agent Cuts Hidden Ad-Tax 15%
Discover how PubMatic’s real-time fee object slashes hidden programmatic taxes, lifts publisher eCPM 12% and stops phantom bid shading. Read…
AI Advertising Revolution: Agentic Media Buying Changes Everything
Discover how agentic AI agents boost CPMs 12% and ROAS 9% in real-time media buying. Learn publisher yield ops tweaks to capture upside now.
Agentic AI Ad Auctions: 12-Month Publisher Prep Guide
AI agents now spend real budgets in PubMatic’s AgenticOS. Learn how to set guardrails, lift RPM 12%, and own the rules before they freeze. Act now.
Audit Your DSP Fees Before April 2026 Deadline
Hidden DSP margins eat 30% of your ad revenue. Learn to extract log-level data, redline your MSA and claw back seven figures before the April…