Ad Tech Programmatic TV4 Min Read adminonApril 16, 2026 DIRECTV Turns Linear TV Into Yield Machine With AI & Pause Ads Discover how DIRECTV's AI-priced unified auction + pause ads lifts sports CPM 28%. PubMatic, SCTE-35, 40% streaming boost—action checklist inside.
Ad Tech Streaming TV4 Min Read adminonApril 11, 2026 CTV Yield Crisis: How Mediation & Metadata Boost CPMs 2.4x CTV CPMs falling despite record eyeballs? Learn the 90-day mediation + segmentation playbook that turns oversupply into 2.4× higher CPMs and…
Ad Tech Mobile Advertising4 Min Read adminonApril 11, 2026 Unity LevelPlay SDK Boosts eCPM 14% via PubMatic OpenWrap Discover how a single SDK update plugs Unity LevelPlay into PubMatic's OpenWrap, cutting latency & lifting eCPM 10-14%. Actionable 30-day…
Ad Tech Diversity & Inclusion4 Min Read adminonMarch 31, 2026 How Magnite AU Turned 6-of-8 Women Engineers Into 18% Faster Releases See Magnite’s data-driven playbook linking gender equity to 18% faster cycles, 8% higher win-rates and $1M saved IP. Copy the 4-step deploy…
Ad Tech Sports Media5 Min Read adminonMarch 31, 2026 2026 World Cup: Programmatic Tech That Turns Live Soccer Into Profit Discover the ad-stack playbook—PG, PMP, LSA, Live Scheduler—that flips 1.4B viewers into record CPMs and zero leakage. Act now!
Ad Tech Programmatic Advertising4 Min Read adminonMarch 31, 2026 PubMatic-Amazon Dual Router Cuts QPS 40%, Lifts eCPM 10% Learn how PubMatic & Amazon Ads pruned no-bid traffic to boost eCPM 10% without new demand. Get the checklist to replicate the win—start today.
Ad Tech Programmatic Monetization5 Min Read adminonMarch 30, 2026 AdCP vs ARTF: Why Yield Teams Must Embrace Both Protocols Stop picking sides. Learn how AdCP and ARTF stack together to lift net RPM, cut clawbacks, and future-proof your auction. Read the checklist now.
Ad Tech AI Infrastructure5 Min Read adminonMarch 30, 2026 PubMatic’s AI-Driven Trillion-Impression Flywheel Rewrites Ad-Tech Scale Rules Discover how PubMatic’s 1-trillion daily AI-optimised impressions cut latency to 1 ms, lift CPMs 5.7 % and turn scale into margin…
Ad Tech Mobile Advertising7 Min Read adminonMarch 29, 2026 AI-Powered In-App Monetization: Future-Proof Your Mobile Yield Unlock 23% eCPM uplift with AI-driven SDK bidding. Deep-dive architecture, KPIs & 12-step playbook. Start scaling mobile revenue today.
Ad Tech Digital Publishing3 Min Read adminonMarch 28, 2026 Plug the 40 % Video Revenue Leak with AI Convergence Discover how AI-powered display-video convergence ends auction silos, lifts RPM 13 % in weeks, and stops high-CPM bids timing out—act now.